If tripping in public or mistaking an overweight woman for a mother-to-be leaves you red-faced, don't feel bad. A new study from the University of California, Berkeley, suggests that people who are easily embarrassed are also more trustworthy, and more generous.
In short, embarrassment can be a good thing.
"Embarrassment is one emotional signature of a person to whom you can entrust valuable resources. It's part of the social glue that fosters trust and cooperation in everyday life," said UC Berkeley social psychologist Robb Willer, a coauthor of the study published in this month's online issue of the Journal of Personality and Social Psychology.
Not only are the UC Berkeley findings useful for people seeking cooperative and reliable team members and business partners, but they also make for helpful dating advice. Subjects who were more easily embarrassed reported higher levels of monogamy, according to the study.
"Moderate levels of embarrassment are signs of virtue," ...
More where that came from:
http://medicalxpress.com/news/2011-09-easily-people.html
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