Taking Sales and Marketing to another level...

think out of the box: ordinary products, outrageous packaging and... they are likely to sell. What will they think of next?


Psychology in business – know what your customers want!

The guy probably does not know what he is drinking, but he is after something more than juice. Reportedly for US$10 a try, you will “see" when you finish sucking.

Who says making money is tough?

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A nurse's hypocritical oath...

Nurses aren't supposed to laugh...

"Of course I won't laugh," said the nurse. "I'm a professional. In over twenty years I've never laughed at a patient."

"Okay then," said Fred, and he proceeded to drop his trousers, revealing the tiniest 'man thingy' the nurse had ever seen.

Unable to control herself the nurse giggled, then started laughing. Five minutes later she was able to regain her composure.

"I am so sorry," she said. "I don't know what came over me. On my honour as a nurse and a lady, I promise it won't happen again. Now, tell me, what seems to be the problem?"

"It's swollen," Fred replied.

She could not control herself and ran out of the room...

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How useful are rules and regulations?

I can still remember working in a small developer's office and there were no problems selling houses because demand far exceeded supply in each project. No problems with poor design of houses. Though our company followed proper rules in terms of licence and advertising permits, there were those who could sell without them. Advice and suggestions were given to the public on how to pick developers eg. licensed, etc. etc. But when faced with the lack of supply, who would follow the checklist?

When Proton cars went on sale in the early years, people who booked their cars had to accept cars with accessories (no choice) as well as in different colours. Why? Because demand exceeded supply then. When Perdana first rolled out, people were willing to pay Rm10,000 more to get it!

Similarly, we have prices set for certain food items, especially during festive seasons. Minister would be seen on television checking prices in markets and so on. But when you are actually buying, it is a 'take it or leave it' situation. If what you want is something very important for the occasion, do you mind paying more for it? Eg. for Chinese New Year, roast pork has to be ordered in advance at a premium price. If you did not order, would you mind paying more to get it if you have some guests who really like it?

By the way, advice on how to protect ourselves against car thieves and robberies is only good to a certain extent. With all the extra good locks installed, you need just one person with a gun or just a knife or parang and you would willingly let him have your car! What we need is good enforcement of law and order, otherwise, it is like Russian roulette - a game of chance. We can only hope and pray that it will not happen to us.
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Greenpeace UK and Nestle's use of palm oil

Hi there,

Wow. There are several other words I could use to express my amazement at the response to our campaign about Nestlé's use of palm oil, but none of them are fit to write here, so "wow" will have to do for now.

Since Wednesday morning - when we launched our controversial Kit Kat advert and demanded that Nestlé stop using palm oil from companies destroying Indonesia's rainforests - events have unfolded rapidly, and everyone at Greenpeace is amazed at how our supporters have taken this so much further than we ever imagined. Here's a quick recap:

• Nestlé told Youtube to pull our video due to copyright infringement. It was later reinstated, but not before we'd uploaded it elsewhere and asked supporters to do the same. Current number of views: 585,000 and counting.
• Facebook users went to Nestlé's fan page to ask what the company was doing about their palm oil suppliers, where they were met with rude and arrogant responses from the company. Word of this spread like wildfire around the internet, and has been the talk of many high-profile blogs and news websites.
• Thousands of people around the world sent Nestlé CEO Paul Bulcke emails, but we've discovered that Nestlé blocked many of these. Now, emails are going to André Kudelski, a member of the board of directors, and we're working out what to do with the ones which didn't get through.

Nestlé have issued a statement saying that they'll stop buying directly from the worst supplier, Sinar Mas, but this doesn't go far enough as much of their palm oil comes through third parties, like Cargill, who continue to buy palm oil from Sinar Mas.

Your actions are having a big impact at Nestlé HQ. If you haven't already, email Nestlé now demanding they stop using palm oil and other products from the notorious Sinar Mas. We had some technical problems with our website on Wednesday so if you weren't able to send your email, it's working absolutely fine now.

And don't forget to share our Kit Kat video with your friends.

Thanks for your support,

Jamie Woolley
22 March 2010

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Phishing by insiders?

Despite the obviously poor command of English eg. 'do' instead of 'due'

and other major errors, the fact that the account holder did have

problems accessing Maybank2u, makes him wonder...

maybank2u.com Account Security Center Notification

Tue, March 23, 2010 4:46:52 AM

From:	Maybank2u Berhad Add to Contacts
To:

---

Dear Maybank2u Customers,

This message is reaching you from maybank2u.com account security center,

Please do to ongoing multiple login attempt from your account this is why we have bring you to a notice of your account,

Do to this your maybank2u.com account needs to be verify on our SSL using your TAC for the verification of your account to be assure that your phone is active on your account also to make sure that your account sms can not be receive by third party,

Now click below link.

https://www.maybank2u.com.my/ mbb/m2u/common/M2ULogin.do? action=Login

© 2001-08 Maybank. All rights reserved

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